Biz Sch News 29 September 2014

5 Facts You Need to Know About the new China Business Centre

Some 320 business delegates from Singapore and China attended the inaugural forum at the Pan Pacific Hotel in Singapore to launch the China Business Centre (CBC) on 24 September. Prominent speakers and panellists, including CapitaLand’s former CEO Professor Liew Mun Leong, IE Singapore’s Mr Teo Eng Cheong, New Hope Group’s Professor Chen Chunhua and Huawei’s Mr Tian Tao shared their views on globalisation and business transformation.

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The celebration dinner that followed was graced by Mr S Iswaran, Minister, Prime Minister’s office, and Second Minister for Home Affairs and Trade & Industry and NUS President Professor Tan Chorh Chuan.

While the Centre grows to become an invaluable resource on business links between China and Singapore, here are top 5 facts that you need to know about CBC:

 1.         First China business-focused centre by a Singapore university: Despite the speed of changes in China and the growing impact of its growth on the region and the world, there are very few resources or platforms that help gain a deeper understanding of doing business in China. The School is a pioneer in having a centre dedicated towards research and training for doing business in China.

NUS Business School China Business Centre

“The CBC brings together NUS Business School’s efforts to develop capabilities and contextually-relevant business models that will help China grow sustainably. It illustrates our efforts to help Asia develop knowledge and talent, so as to further enhance this region’s growth potential,” says Professor Bernard Yeung, Dean and Stephen Riady Distinguished Professor.

NUS China Business Centre

 2.         Leverages expertise of the School: With over 2000 alumni in China, the School already has deep engagement in the region. It is also the only university provider of Mandarin non-degree, open-enrolment Executive Education programmes outside China and Taiwan since 1982, with programmes like Asia Pacific Executive MBA (Mandarin) and Master in Public Administration and Management.

NUS China Business Centre launch

 3.         Prominent Leadership: The CBC Advisory Council comprises distinguished industry leaders and academic fellows from China and Singapore. Led by Prof Liew Mun Leong with members Prof Bernard Yeung, Prof Chen Chunhua, Mr Teo Eng Cheong, Mr Tian Tao and Prof Wang Shi, the Council will provide strategic guidance and support to CBC. It will also provide oversight on governance issues, ensuring best practices in corporate governance at the Centre at all times.

“We aim to bridge the gap between East and West. Our experts will advance knowledge and insights through research and education, while creating platforms for Chinese and global business leaders, academics and policy makers to interact,” says Professor Oliver Li, who will be spearheading CBC’s efforts as its Director.

Minister S Irawan

 4.         Blends research with relevance: The Centre is uniquely positioned to blend research with business relevance by focussing on three key areas: advancing research in management challenges in China; developing leaders with deep China insights through high-quality, focused business education; and building on the School’s expertise and comprehensive network of Chinese alumni, as well as business connections to provide thought leadership on China business.

Professor Liew Mun Leong, Chairman of the CBC Advisory Council explains: “We believe that the China Business Centre can play an important role in assisting global leaders to gain broader and deeper China insights. As a resource centre, it will be a depository of knowledge about the Chinese business landscape that will constantly be refreshed with high quality research. As an institution for learning, it will also offer opportunities for anyone with a keen interest in China to learn from and network with experts on the growing business landscape in China.”

NUS China Business Centre launch

 5.         Upcoming Projects: With an established administrative team and an advisory council, there is already a strong pipeline of projects. The centre plans research studies on management challenges for businesses in China, and create case studies on business strategies for the region. It also plans to conduct several executive education programmes in collaboration with companies, policy makers and universities. Other activities such as business forums, research symposiums and thematic workshops will be organised to promote the understanding of China’s business landscape and encourage dialogue between scholars and practitioners on China-related businesses.

To learn more about CBC, click here