NUS Business School students and alumni participate various international and local case competitions and hackathons. These events give them the opportunity to apply the knowledge they acquired in school and solve real-world business challenges.
Team charts new growth strategies for China Mobile
Team oG Capital clinched the top spot at the Asia Investment Banking Conference HSBC M&A Case Study Competition. Led by Chris Chng (BBA Year 3), the team consists of Andy Soh (BBA Year 3 and Engineering Year 4), Szeto Kah Keong (BBA Year 2) and Goh Chong Wei (Engineering Year 2).
This year, some 60 teams were challenged to identify the UK firms that China Mobile can acquire to expand its business. oG Capital impressed the judges with its realistic valuation assumptions and clarity in transaction reasoning.
The champions! From left: Chris, Chong Wei and Kah Keong with executives from AIBC, CAIA Association and HSBC.
A small delegation of 10 undergraduate students from an accounting theory class recently went on an expedition to Pekanbaru, Indonesia to learn more about the environmental and social impact of haze in the region.
Aimed at integrating theory with practice, the trip took a macro-view on environmental accountability and corporate social responsibility. Led by Professor Oliver Li, the students got a chance to blend classroom knowledge with real, business context and learn more about the environmental issue by visiting real business operations in plantations and potential ‘hotspots’.
The student team visited Musim Mas Group’s Sorek estate in Pekanbaru.
We are delighted about the recent strong performance of our executive MBA programmes in the latest Financial Times rankings.
Our Asia-Pacific Executive (APEX) MBA programme ranks 17th globally, moving up eight spots in the latest Financial Times (FT) Executive MBA rankings. The School’s double-degree Executive MBA programme with the University of California, Los Angeles (UCLA-NUS EMBA) ranks sixth globally, maintaining its position in the top 10.
NUS students worked together with top ASEAN social enterprises, to compete for prizes amounting to S$75,000 for the inaugural Crossing the Chasm Challenge held on 16 September 2016. The inaugural event focused on students working with industry mentors to help social enterprises helping to end poverty devise marketing plans and pitches for success.
Congratulations our Masters in Business Analytics students Lyu Peijin, Xu Yuwen, Wang Yi, Wang Ji, Sylvia Liaw, Anna Ang and Chen Xiang (Team Finnovation) for winning the ANZ-NUS Financial Services Innovation Challenge.
Team Finnovation (left to right): Lyu Peijin, Xu Yuwen, Wang Yi, Wang Ji, Sylvia Liaw, Anna Ang, Chen Xiang
Congratulations to our undergraduates who emerged champions in the national category of this year’s United Overseas Bank-National University of Singapore (UOB-NUS) Case Competition after impressing an independent panel of experts in several grueling rounds.
Organised by NUS Business School’s undergraduates at the NUS Case Consulting Group, the annual event held from 22 August to 2 September 2016 comprised of National and International categories that run in parallel, with a total of 213 teams participate from around the world.
Team Tako, consisting of NUS Bachelor of Business Administration (BBA) students Chuk Kam Ying Jimmy, Zhang Liting, Li Qing and Khoo Jing Quan finished ahead of some 600 participants from universities across Singapore.
Team Tako (2nd L-R): Chuk Kam Ying Jimmy, Zhang Liting, Li Qing and Khoo Jing Quan
Art and science have permeated the marketing industry today, with disruptive forces – such as digital media, mobile and gaming – shaping the constant battle for the consumer’s attention.
How has marketing education kept up with these changes? How do aspiring marketers ensure they have the right knowledge, skills and training to succeed in this new-age battleground?
Associate Professor of Marketing Ashok Charan is addressing these challenges, one innovation at a time. His prolific background as a global marketing expert in leading fast moving consumer goods (FMCG) companies, combined with his passion for relevant and hands-on marketing training, has led him to create an innovative tool for his students that provides real-world training through simulation.
Destiny© is a FMCG business simulator that imparts strategic marketing skills through a virtual consumer panel. By replicating consumer behaviours, it offers a holistic learning experience. Pit against one another, participants have to implement effective marketing and business strategies, and develop an understanding of what drives store choice and brand choice. In doing so, they become proficient in the use of market knowledge and financial data for day-to-day business decisions.
Four NUS MBA students chose to spend the first four months of the New Year making a social impact while simultaneously fulfilling their NUS MBA credit requirements. Under the guidance of Senior Lecturer Wu Pei Chuan, the team worked on a Management Practicum Project with Daughters of Tomorrow (DOT), a non-profit that helps under-privileged women find jobs to support their families. Its mission is to facilitate livelihood opportunities for underprivileged women, and to support them in building financially independent and resilient families.
Doing so requires not only matching women with existing employment opportunities, but also working with corporate partners to develop innovative programs that meet both the companies’ and DOT’s needs.
Team of MBA students with Carrie Tan (in the middle) founder of DOT and Snr Lecturer Wu Pei Chuan (second from left)
Since 2014, over 289 women have registered with DOT seeking employment opportunities. Continue reading
With rising interest in social entrepreneurship in Singapore and in the region, NUS Business School’s Asia Centre for Social Entrepreneurship & Philanthropy (ACSEP) has organized a unique, first-of-its-kind challenge that brings students, social enterprises and mentors together to assist those social enterprises which have been stuck at the “Chasm” – they’re too large for seed-funding and yet too small for accelerator grants or impact investors.
The inaugural Crossing the Chasm Challenge will be held on 16 September, 2016.
Students Share is a new series of contributed articles and answers shared by students who are currently enrolled in our programmes. The goal is to give prospective students and readers first-hand understanding of the programme and learn about real experiences directly from a current student.
The following answers are shared by Nadya Yanyan Huang, a concurrent double masters’ student. In June 2013, she was conferred with three degrees: Bachelor of Sciences (Honours) in Communications and New Media from NUS FASS, MSc in Management and CEMS Master’s in International Management from NUS Business School. Thank you, Nadya for sharing your thoughts!
Students from the ESADE Block Seminar (August 2012) in Mont Sant Benet forming the word “CEMS”. Credit: Olga Barshai