Internship is the first step of a career journey

Students who are in the BBA (Accountancy) programme are required to complete a mandatory minimum eight weeks of accounting or finance related internship.

This compulsory internship ensures that students are exposed to the accounting industry, enabling them to have a head start in their careers when they graduate. The students gain the experience of coping with a corporate environment that is different from the classroom.

NUS represent! Fellow accounting students from NUS Business School interning at Deloitte

For BAC Year 2 Amanda Tan, her first internship – working in audit at Deloitte – gave her the opportunity to take the initial step of her career.

Outside-In spoke to her on what it was like for her during her internship (5 Dec 2016 – 27 Jan 2017).

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Valley of dreams: A lady on a mission

The NUS Overseas Colleges (NOC) is a development programme that gives students opportunities to work and study in leading entrepreneurial and academic hubs for 12-month stints.

Skydiving in Hollister California

For BBA Year 3 Rafikah Halim, attending the NOC programme in Silicon Valley, California, is an opportunity to further her dream of starting her own technology company.

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The journey to senior management for women

The 4th Influential Women in Banking & Investments Forum was held at Pan Pacific Singapore on 16 February.

Some 60 faculty, students, staff and industry experts attended the panel discussion organised by the Centre for Asset Management Research & Investments (CAMRI). The theme of the event was “The Golden Touch: Gender Diversity and Firm Performance”.

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Learning the Google way

At NUS Business School, learning takes place inside and outside of the classroom.

As part of their year one BBA programme in marketing, students take part in a range of company visits to get hands on experience.

Here student Devin Nathaneal recalls a recent visit to the new Google HQ.

Walking into the Google headquarters in Singapore, it’s immediately obvious this is not like any other company.

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Chinese alumni set up entrepreneurship cafés

Led by Alumna and Adjunct Professor Chen Chunhua (Department of Management & Organisation), a group of 55 Asia-Pacific EMBA (Chinese) alumni, has embarked on a mission to build cafes in China that double up as incubators for entrepreneurs.

The Hangzhou cafe

The Hangzhou cafe

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The Hangzhou Cafe

The group recently opened its second café in Hangzhou in early December 2016. The first, based in Nanjing, opened in May 2015. The alumni adopted the brand name “Dreampresso” for the cafes.

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Redefining how we learn marketing

Art and science have permeated the marketing industry today, with disruptive forces – such as digital media, mobile and gaming – shaping the constant battle for the consumer’s attention.

How has marketing education kept up with these changes? How do aspiring marketers ensure they have the right knowledge, skills and training to succeed in this new-age battleground?

Associate Professor of Marketing Ashok Charan is addressing these challenges, one innovation at a time. His prolific background as a global marketing expert in leading fast moving consumer goods (FMCG) companies, combined with his passion for relevant and hands-on marketing training, has led him to create an innovative tool for his students that provides real-world training through simulation.

Destiny© is a FMCG business simulator that imparts strategic marketing skills through a virtual consumer panel. By replicating consumer behaviours, it offers a holistic learning experience. Pit against one another, participants have to implement effective marketing and business strategies, and develop an understanding of what drives store choice and brand choice. In doing so, they become proficient in the use of market knowledge and financial data for day-to-day business decisions.

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Recruitment for a VUCA World

Some 120 recruiters were hosted by NUS Business School’s Career Services team to thank them for their contribution, as well as share and discuss development of talent for a VUCA – Volatile, Uncertain, Complex and Ambiguous – world.

Ms Joan Tay, Executive Director (External Relations) delivering the opening address

Ms Joan Tay, Executive Director (External Relations) delivering the opening address

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Rising to the desert challenge

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NUS Provost and Deputy President Academic Affairs Prof Tan Eng Chye (with the flag) crossing the finishing line with fellow NUS participants

Some 50 NUS Asia-Pacific EMBA (Chinese) (APEX-C) students, along with more than 10 faculty, staff and alumni, took part in the 11th edition of the Business School Gobi Desert Challenge from 22 to 24 May. NUS was one of 40 schools competing in the gruelling 112-km race, where the competitors battled with harsh elements and arid terrain in the Mo-Kia-Yen Gobi Desert.

“We encourage everyone to participate as part of our transformational learning initiative,” said Ms Brenda Cao, Head of APEX-C & Master in Public Administration and Management at NUS Business. NUS was presented with the Shackleton Award, which honours teams with 100 per cent completion rate. NUS had won the award in 2013 and 2014, and the hat-trick is a testament to the strong bonds of cooperation within the team.

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Partaking of the Winners Dream

with male studentsLast month, a packed hall of students met Bill McDermott, CEO of SAP. With nearly 77,000 employees and 300,000 customers in 190 countries, SAP is the world’s business software market leader. Bill is also the author of “Winners Dream: A Journey from Corner Store to Corner Office”, where he shares his journey from teenage entrepreneur to global CEO.

Bill began his professional career at Xerox, where he worked for 17 years and rose through the ranks to become the company’s youngest corporate officer and division president. He joined SAP in 2002 to lead the North America business, and became the company’s co-CEO in 2010 and its sole CEO in 2014.

However, as a businessman, Bill started his journey at 17, just a little younger than our undergraduates, when he bought his first deli with $5,500 in loans. His promise to his creditors then – if he failed to make any of the repayments as scheduled, he would lose the deli. He paid them back, within two months, a total sum of $7,000, including interest. The deli paid his way through college, and was sold once that purpose was achieved.

If life was a deli, this is what Bill took away:

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